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Goosecross: Tasting Room Dilemma

by Colleen on March 19, 2010

How about some advice?

We recognize our tasting room as the heartbeat of Goosecross Cellars. Even in the darkest days of the recession, our tasting room has been a lively happening place thanks to many longtime customers and friends, and lots of new wine enthusiasts who find their way here for the first time.

So, the dilemma? In a way, we are victims of our own success. A lot of hard work every day makes this tiny, rather obscure winery of ours kind of a cult destination for a lot of people. The public reviews on Yelp! and TripAdvisor have been great friends to us during this economic downturn.

However, some recent observations from a few online reviewers really give us pause. The message is that, even though they give us a very high rating and plan to return, sometimes our tasting room is too packed to get the down-home feel and personalized service they expected, or had hoped for. Ouch! That gets us right where it really hurts. Personalized service is what makes Goosecross, Goosecross.

So, what are we to do? The obvious choices:

  1. We could develop a larger tasting room and staff up, but that would deteriorate the intimate, down-home appeal.
  2. We could “screen” our visitors, but that goes against our unprentious sensibilities.
  3. We could make appointments on a first come, first served basis, but that too goes against our better judgement.
  4. We could post a “Temporarily Closed” sign when the room begins to fill up – ick!

So, we’re asking you.

If you’re reading this, there’s a good chance you know us or have been here before. How can we make sure that you have a great time and get the personal attention you deserve when you come to see us? Suggestions please…

Colleen Topper
Owner/Public Relations

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